Decision support systems for individual forest owners

Description

The rapid digitalization and industrial transformation taking place in society today can also be seen in the forest industry. New technology has enabled new ways of interaction, and updated digital solutions linked to contracting services for forest owners are constantly being launched. In this project we study how the relationship between individual forest owners and forest companies is affected by digitalization of forest counselling services. We will investigate how individual forest owners demand and assimilate different digital information bases, how the transfer of knowledge changes and takes place in the concrete, and how the balance of power between the private forest owners and sellers of various contracting services in forestry is affected by the development. The project is run in collaboration with Skogforsk (the Forest Research Institute of Sweden).