International Business Strategy

7.5 credits

Course, Bachelor's level, 2FE234

Autumn 2024 Autumn 2024, Uppsala, 50%, On-campus, English For exchange students

Spring 2025 Spring 2025, Uppsala, 50%, On-campus, English For exchange students

About the course

The course covers international business strategy and focuses on case-based studies and solutions. It examines the global business environment and strategic, managerial and organisational issues related to doing business in an international marketplace. Introductory lectures on a set of international business strategy themes (such as international expansion, managing the multinational corporation, global innovation, and cross-cultural collaboration) provide an understanding of how strategies emerge and can be implemented. An in-depth understanding of international business strategies is gained through the study of many cases.

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